Is your company new to the wide world of SEO? If you have read a few SEO articles previously, then at this point you know that search engine optimization is very important, although you might not be sure exactly why. Obviously, the goal is to get the top of a search engine result. A study conducted by Slingshot SEO found that 18.1% of clicks on a search engine go solely to whichever website holds the first place. Additionally, 70% of links that internet users click are organic, and so using paid advertisements is no guarantee of getting seen by internet users, according to The Search Engine Journal.
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