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Lessons Internet Markters Can Learn From Astronaut’s Milestone Selfie

An astronaut is made internet history on Tuesday, posting the very first selfie from space. Steven Swanson shared two pictures from the International Space Station on Instagram. “The Instagram selfie adds to a growing list of cosmic social media postings since May 12, 2009, when American astronaut Mike Massimino made social media history with the […]

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Build a Better Bond With Consumers by Using Printed Promotional Materials

According to the Epsilon 2012 Channel Preference study, nearly three-quarters of American consumers and just over two-thirds of Canadians prefer direct mail for their brand communications. For the most part, they cite the fact that it allows them to read advertising, marketing, and promotional materials on their own time. So though recent trends show that […]