In contemporary society, more and more of what people do is based in the online community. Whether you’re a consumer or a business owner, the importance of having an online presence is becoming increasingly important. But if you’re a business owner with an online presence, how can you expand your customer base and protect your business at the same time?
The answer to both questions is merchant chargeback protection. Chargeback occurs when an order doesn’t go through or an item is not received by the buying customer, and allows their bank to refund the amount of the purchase, as well as charge you a fee. The most common reasons for chargeback are fraudulent purchases and credit ca
Online transactions are more important to small business growth than ever before, and it’s easier than ever for a tiny business to find success by utilizing low-cost resources online. Not only do businesses have the ability to reach a wide consumer audience through social media and build up the business’s brand, but these merchants can then turn user engagement into real conversions (sales!) and ship products across the country, or even across the world.
Don’t believe that online card not present transactions are so important? Consider these statistics for a minute:
- Over 65% of Americans, 50 years and older, made a purchase online in 2014.
- 72% of Millennials, ages 20 to 35, hav